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Hair Virtue

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Express Botanical Scalp Renewal at Hair Virtue in Rock Valley, IA
A condensed head spa-inspired experience featuring a customized botanical scalp treatment, extended scalp massage, with steam & light therapy. Performed at the shampoo bowl, this service promotes scalp health and relaxation while offering a taste of the full head spa experience. Includes blow dry.

Express Botanical Scalp Renewal

A condensed head spa-inspired experience featuring a customized botanical scalp treatment, extended scalp massage, with steam & light therapy. Performed at the shampoo bowl, this service promotes scalp health and relaxation while offering a taste of the full head spa experience. Includes blow dry.

Price: $65Duration: 45 min
Classic Headspa at Hair Virtue in Rock Valley, IA
A headspa is a spa service that is like a facial, but for your scalp! The purpose of headspa is not only for relaxation but to deeply cleanse the scalp and remove buildup, and to stimulate and promote better circulation which is all needed for optimal hair growth and healthy hair. Includes scalp analysis before and after service and a light blow dry.

Classic Headspa

A headspa is a spa service that is like a facial, but for your scalp! The purpose of headspa is not only for relaxation but to deeply cleanse the scalp and remove buildup, and to stimulate and promote better circulation which is all needed for optimal hair growth and healthy hair. Includes scalp analysis before and after service and a light blow dry.

Price: $99Duration: 60 min
Signature Haircut at Hair Virtue in Rock Valley, IA
A personalized haircut experience with a focus on healthy hair and scalp care. Includes a relaxing shampoo service, scalp massage, customized cut, and a blow dry style.

Signature Haircut

A personalized haircut experience with a focus on healthy hair and scalp care. Includes a relaxing shampoo service, scalp massage, customized cut, and a blow dry style.

Price: $44Duration: 60 min
Classic Clipper Cut at Hair Virtue in Rock Valley, IA
A customized short haircut done with clippers on the sides and scissors on the top to blend. Includes a relaxing shampoo and scalp massage.

Classic Clipper Cut

A customized short haircut done with clippers on the sides and scissors on the top to blend. Includes a relaxing shampoo and scalp massage.

Price: $29Duration: 30 min
Scalp Detox (Add On Only) at Hair Virtue in Rock Valley, IA
A gentle, refreshing steam treatment designed to remove buildup and restore balance. Using a deep conditioner for the ends with stream and red light therapy, this express service helps maintain a healthy, balanced scalp while nourishing the mid-lengths and ends. Can be added on with any color or haircut service.

Scalp Detox (Add On Only)

A gentle, refreshing steam treatment designed to remove buildup and restore balance. Using a deep conditioner for the ends with stream and red light therapy, this express service helps maintain a healthy, balanced scalp while nourishing the mid-lengths and ends. Can be added on with any color or haircut service.

Price: $29Duration: 30 min
New Client Consult + Color Service at Hair Virtue in Rock Valley, IA
This is for any new client seeking color services and unsure what to book. The price reflects “starting at” because the color technique and length/thickness of hair has not yet been determined. Once a thorough consult is performed, pricing will be confirmed before proceeding.

New Client Consult + Color Service

This is for any new client seeking color services and unsure what to book. The price reflects “starting at” because the color technique and length/thickness of hair has not yet been determined. Once a thorough consult is performed, pricing will be confirmed before proceeding.

Price: $150+Duration: 180 min
Toner/Gloss at Hair Virtue in Rock Valley, IA
A gloss or a toner is great for anyone that’s looking to get rid of brassy tones or it can be done with a clear gloss that doesn’t alter the color of your current hair, it only adds shine and softness; sometimes guests aren’t looking for a drastic change, they just want to get rid of dullness! Includes a blow dry style.

Toner/Gloss

A gloss or a toner is great for anyone that’s looking to get rid of brassy tones or it can be done with a clear gloss that doesn’t alter the color of your current hair, it only adds shine and softness; sometimes guests aren’t looking for a drastic change, they just want to get rid of dullness! Includes a blow dry style.

Price: $65Duration: 60 min
Root Retouch at Hair Virtue in Rock Valley, IA
A root retouch is designed for guests needing coverage on 2 inches of regrowth or less. This service is for solid color applications only and does not include foils. If you are blonde and looking for a highlighted root touch-up, please book a highlighting service instead. Includes a blow dry style.

Root Retouch

A root retouch is designed for guests needing coverage on 2 inches of regrowth or less. This service is for solid color applications only and does not include foils. If you are blonde and looking for a highlighted root touch-up, please book a highlighting service instead. Includes a blow dry style.

Price: $75Duration: 90 min
All Over Color at Hair Virtue in Rock Valley, IA
This service consists of one solid color (no foils) from roots to ends. This is for anyone wanting to darken or freshen up their current color.

All Over Color

This service consists of one solid color (no foils) from roots to ends. This is for anyone wanting to darken or freshen up their current color.

Price: $99Duration: 120 min
Mini Highlight at Hair Virtue in Rock Valley, IA
This service is for those blondes that need a quick refresh in between services or anyone who’s wanting a pop of brightness around the face while staying low maintenance. It’s anywhere from 10-15 foils around the face with a toner and a blow dry style.

Mini Highlight

This service is for those blondes that need a quick refresh in between services or anyone who’s wanting a pop of brightness around the face while staying low maintenance. It’s anywhere from 10-15 foils around the face with a toner and a blow dry style.

Price: $89Duration: 90 min
Partial Highlight or Lowlight at Hair Virtue in Rock Valley, IA
This service includes a partial foil with your choice of highlights or lowlights. If you’d like both highlights and lowlights, a second color can be added for an additional $15. A partial foil covers the crown area and sides of the head and includes toner and a blow-dry style.

Partial Highlight or Lowlight

This service includes a partial foil with your choice of highlights or lowlights. If you’d like both highlights and lowlights, a second color can be added for an additional $15. A partial foil covers the crown area and sides of the head and includes toner and a blow-dry style.

Price: $110Duration: 120 min
Full Highlight or Lowlight at Hair Virtue in Rock Valley, IA
This service includes a full foil with your choice of highlights or lowlights. If you’d like both highlights and lowlights, a second color can be added for an additional $15. A full foil covers the crown area, the sides, and bottom of the head and includes toner and a blow-dry style.

Full Highlight or Lowlight

This service includes a full foil with your choice of highlights or lowlights. If you’d like both highlights and lowlights, a second color can be added for an additional $15. A full foil covers the crown area, the sides, and bottom of the head and includes toner and a blow-dry style.

Price: $144Duration: 150 min
Root Retouch + Partial Highlight at Hair Virtue in Rock Valley, IA
This is for guests seeking to cover up 2 inches of outgrowth or less with a solid color and add a partial foil of highlights or lowlights. You can choose to do both highlights and lowlights for an additional $15 for the second color. The partial will consist of the crown, sides, and includes a toner and blow dry style.

Root Retouch + Partial Highlight

This is for guests seeking to cover up 2 inches of outgrowth or less with a solid color and add a partial foil of highlights or lowlights. You can choose to do both highlights and lowlights for an additional $15 for the second color. The partial will consist of the crown, sides, and includes a toner and blow dry style.

Price: $165Duration: 150 min
Partial Balayage at Hair Virtue in Rock Valley, IA
Add dimension and depth to your hair with a partial balayage, creating a sun-kissed, natural look that enhances your overall style! Includes a seamless blowdry style.

Partial Balayage

Add dimension and depth to your hair with a partial balayage, creating a sun-kissed, natural look that enhances your overall style! Includes a seamless blowdry style.

Price: $155Duration: 120 min
Full Balayage at Hair Virtue in Rock Valley, IA
A balayage is not the traditional “highlighted” look. It is for clients who want more of a natural, lived in look that will grow out very soft with minimal maintenance. This service includes a toner and a blow dry style.

Full Balayage

A balayage is not the traditional “highlighted” look. It is for clients who want more of a natural, lived in look that will grow out very soft with minimal maintenance. This service includes a toner and a blow dry style.

Price: $195Duration: 180 min
Eyebrow Wax at Hair Virtue in Rock Valley, IA
Experience the precision of a wax for beautifully sculpted eyebrows, smooth upper lip, or flawless chin to enhance your natural beauty effortlessly.

Eyebrow Wax

Experience the precision of a wax for beautifully sculpted eyebrows, smooth upper lip, or flawless chin to enhance your natural beauty effortlessly.

Price: $19Duration: 15 min
Bridal Style at Hair Virtue in Rock Valley, IA
This service is for my brides wanting a flawless, long lasting wedding day style tailored to their vision. Please see my bridal tab on my website for more information about weddings.

Bridal Style

This service is for my brides wanting a flawless, long lasting wedding day style tailored to their vision. Please see my bridal tab on my website for more information about weddings.

Price: $135Duration: 60 min
Formal Style at Hair Virtue in Rock Valley, IA
Any up-do style for special occasions like wedding parties, events, photo-shoots, parties, or prom. Please be sure to prep your hair with mouse or any styling products for extra hold and have your hair 100% dry. Formal styles for anyone 5 and under- $75

Formal Style

Any up-do style for special occasions like wedding parties, events, photo-shoots, parties, or prom. Please be sure to prep your hair with mouse or any styling products for extra hold and have your hair 100% dry. Formal styles for anyone 5 and under- $75

Price: $100Duration: 60 min